Vetanica® - Life Saving Detox Tool for Pet Poisons

PawMergency is a coconut shell activated charcoal and kaolin clay paste designed as an emergency first-response solution for pet poisoning. When dogs or cats ingest something toxic (i.e. grapes, raisins, chocolate, onions, THC, caffeine, tobacco advil, etc), PawMergency helps absorb harmful substances before they enter the bloodstream, reducing the severity of intoxication.

PawMergency comes in a premixed, dial-a-dose applicator.

(1) Remove the cap on the end of the applicator.

(2) Twist the dial based on your pet's weight (1cc per 1lb of body weight). A 40 lb dog will need 40cc of PawMergency.

(3) Insert the tip of the applicator directly into your pet's mouth.

(4) Press the plunger until the dial has reach the end of the applicator, allowing time to swallow.

(5) Put the cap back on the applicator and store in a cool, dry place.

PawMergency can also be mixed with a small amount of peanut butter/favorite treat if the pet is willing to eat.  If the pet is unconscious, seizing or unable to swallow please do not use PawMergency due to the chance of clogging the airway.

PawMergency should be used when you suspect your pet has ingested something toxic.  If administered within a 1-hour window of toxin ingestion, activated charcoal can reduce the absorption of toxins by up to 75%.

Shannon M. Ingestion of toxic substances by children. N Engl J Med 2000;342(3):186-191.

PawMergency is crafted with human-grade ingredients and works effectively across multiple species including dogs, cats, horses and other animals. Each syringe contains enough dosage for animals weighing up to 80 pounds, or can be divided among multiple pets whose combined weight doesn't exceed 80 pounds—such as treating both a 10-pound cat and a 70-pound dog with a single syringe.

Yes! PawMergency has been supported by 50+ years of activated charcoal research in both human and animal medicine.

PawMergency is shelf-stable for up to 2 years. After each use, simply put the cap back on the applicator and store in a cool, dry place. Do not expose to excess heat.

We recommend PawMergency over hydrogen peroxide for toxin ingestion, as our veterinary specialist advisory panel confirms immediate activated charcoal administration is more effective at absorbing toxins quickly and safely before implementing other methods advised by your veterinarian or poison hotline.

Inducing vomiting not only risks aspiration pneumonia but research strongly indicates it doesn't effectively prevent toxin absorption:

Khan et al (2012) demonstrated that hydrogen peroxide-induced vomiting only produced the toxicant in 60% of cases, and when effective, recovered just 45% of the toxicant on average, leaving 55% to be absorbed.

Studies by Abdallah Tye et al (1967) and Tandberg and Murphy (1989) showed that even with apomorphine (a more effective vomiting agent used in hospitals), the experimental toxicant was only recovered in 47% of animals.

Similar ineffectiveness was observed in humans, where apomorphine and syrup of ipecac only produced toxicants in 31% and 28% of children's vomit respectively.

Based on the literature, inducing vomiting is less effective than administering activated charcoal at home before seeking veterinary care.

While it's most effective immediately after ingestion, PawMergency can still be beneficial up to 6 hours post-ingestion, especially with extended-release toxicants or those undergoing enterohepatic recirculation.

Yes you should always contact your veterinarian or animal poison control prior and after you have administered PawMergency. It is not a replacement for veterinary care, but a tool to potentially help save your pet while you seek help.

Make sure to provide as much detail as possible regarding the toxin your pet ate and the condition of your pet. If possible, collect a sample of the ingested substance or packaging for your vet, as this helps confirm the active ingredient and concentration needed to determine ongoing danger levels.

Activated charcoal may be effective against many common household toxins when administered properly, including chocolate, grapes, raisins, onions, garlic, moldy food, caffeine, tobacco, certain household plants, ibuprofen, many human medications, over-the-counter medications, THC, and certain pesticides.

Always consult a veterinarian immediately for any suspected poisoning.

Toxins that are poorly bound by activated charcoal include: alcohols, heavy metals, xylitol, ethylene glycol (antifreeze), salt toxicosis, corrosive substances (bleach, drain cleaner, detergents, battery acids, rust removers), hydrocarbons (turpentine, gasoline, motor oil, paint thinner, etc), electrolytes, organophosphate insecticides and certain pharmaceuticals (e.g., antipsychotic and the antidepressant bupropion).

Activate charcoal is NOT effective in binding the below substances:

• Nitrates and Nitrites (found in fertilizers, some cured meats, and well water)
• Fluoride (found in some rodenticides and industrial products)
• Cyanide (from certain plants like cherry pits and industrial sources)
• Chlorates (found in some herbicides and matches)
• Arsenic (found in some pesticides and old rodenticides)
• Methanol & Isopropanol (rubbing alcohol, windshield washer fluid)
• Petroleum Distillates (kerosene, lamp oil, diesel fuel)
• Caustic Alkalis (lye, ammonia-based cleaners, oven cleaners)
• Radiopaque Agents (barium-based compounds in some medical tests)
• Certain Rodenticides (e.g., bromethalin, which requires different treatment than anticoagulant rodenticides)

Once the toxin binds to the activated charcoal in PawMergency, it is unable to be absorbed into your pets blood stream by your pet's body. This carbon-toxin complex then travels through the gastrointestinal tract and is eventually eliminated in the stool.

Activated charcoal is a highly effective emergency treatment for poisoning in dogs and cats. It works by binding to toxins in the stomach and intestines, preventing them from being absorbed into the bloodstream. This can significantly reduce the severity of intoxication and buy valuable time before professional veterinary care is needed.

How Activated Charcoal Works in Poisoning Cases

Adsorption (Not Absorption): Activated charcoal has a highly porous structure, giving it a massive surface area. These tiny pores trap toxins and chemicals, stopping them from entering your pet’s system.

Prevents Absorption in the Gut: Once the toxins bind to the charcoal, they pass through the digestive tract without being absorbed, reducing potential harm.

Enhances Elimination: The body naturally removes the charcoal and the attached toxins through stool, preventing further poisoning.

Our formula is made with coconut-shell derived activated charcoal - the best choice due to its superior adsorption capacity, purity, and safety. It has an ultra-fine pore structure, making it more porous and effective at trapping toxins compared to other sources like hardwood, bone, or coal-based charcoal. Sustainably sourced from renewable coconut shells, it’s free from contaminants and binds toxins more efficiently and for longer, reducing reabsorption. Its high microporosity ensures fast-acting relief in poisoning situations while being gentle on the digestive system, making it the safest and most effective option for pets and humans alike.

Kaolin clay is a natural, gentle remedy for pet digestive issues and poisoning. It binds to toxins, soothes the stomach lining, and helps control diarrhea by absorbing excess moisture. Safe and non-toxic, kaolin clay protects the gut without disrupting beneficial bacteria.

Signs of intoxication vary greatly based on the substance that is ingested. They can include: seizures, sleepiness, loss of consciousness, vomiting, diarrhea, drooling, acting drunk or inappropriately, and bruising or bleeding.

Yes, PawMergency shouldn't be administered if the toxin doesn't bind to activated charcoal (see above list) or if your pet's condition contradicts its use, such as with loss of consciousness, GI obstruction, compromised airway, having seizures or showing neurological signs. If your dog is already vomiting excessively, do not administer PawMergency. Always consult a veterinarian or poison control center if you have questions.

Monitor your pet closely and immediately contact your vet or poison control with all poisoning and treatment details. If possible, collect a sample of the ingested substance or packaging for your vet, as this helps confirm the active ingredient and concentration needed to determine ongoing danger levels.

If you discover your pet didn't actually ingest a toxin after administering PawMergency, don't worry - your pet is safe!

Activated charcoal serves as a versatile remedy in both human and veterinary medicine. It's commonly used as a detoxification aid and can help address digestive issues including diarrhea, flatulence, and general gastrointestinal discomfort.